Google Analytics

Custom Reports

Custom Reports are like super reports. You can spend literally minutes building one to show just the information you want to see. It’s like your own personal dashboard.


With custom reports you can create, save, and edit to get a specific view of your data. You can choose the information you want to see, organized in the way you want to see it, by using a drag and drop. You can also create tabs if you want to see related data. Start building your reports today.

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  • Save time by creating reports which give you and your stakeholders exactly what you want to see.
  • Group together all the info you find most relevant.
  • Easily share reports with colleagues so you can make quicker decisions based on data.
  • Once created, each custom report is available for as long as you want it.